Client
MaryAnn Camacho
Type
Project
Industry
Public Speaking
About the Brand
MaryAnn Camacho isn’t your average leadership expert—she’s a powerhouse. Her mission is to transform corporate teams by empowering the people who make it all happen: the frontline. She needed a brand that could keep up with her dynamic energy and visionary ideas.
MaryAnn’s magic lies in blending big-picture strategy with hands-on, workshop-style teaching. So, we set out to create a brand that could walk that same tightrope: professional but approachable, bold but relatable. It had to reflect her personality, amplify her voice, and give her audience a reason to lean in.
Deliverables
BRAND POSITIONING AND MESSAGING FRAMEWORK
VISUAL IDENTITY DEVELOPMENT
WEBSITE ARCHITECTURE AND UX/UI DESIGN
WEBSITE DEVELOPMENT AND LAUNCH
How We Made It Happen
Brand Identity: A bold, confident design with an unexpected color palette that breaks free from the usual corporate playbook.
Brand Messaging: Clear, compelling, and action-driven messaging pillars that connect MaryAnn’s expertise to the needs of her audience.
Website Design: A seamless, polished site featuring striking visuals, paper-inspired textures, and strategic calls to action—turning visitors into action-takers.
Supporting Assets: From custom presentation templates to workshop materials, we armed MaryAnn with everything she needed to lead with confidence and consistency.
The result? A brand that doesn’t just represent MaryAnn’s mission—it supercharges it. It’s bold, it’s fearless, and it’s ready to make an unforgettable impact.
maryanncamacho.com
